Review and Evaluation of an organisation’s or brand’s recent marketing communication activities. Consider why and how an organisation or brand uses promotional tools and media (Promotional Practice Report) (2000 words)
Category Archives: Marketing
What cultural changes will you need to make internally in order to truly understand your customer?
Below mentioned are the details about Marketing assignment, please check and let me know if you have any questions? You have been promoted to VP Customer Centricity in the organization The TJX Companies INC. This is a new position and giving your recent enrollment 1. Define the requirements for your job as VP Customer Centricity […]
What is the legal position of a buyer who took up a set of shipping documents and effected payment but subsequently discovered conflicting material information in the documents in that the bill of lading represented the goods as shipped at a contractual date while the date stated in the accompanying certificate of quality fell outside the agreed shipment period?
This question has two parts and should be answered accordingly. a) “Antedated and false bills of lading are a cancer in international trade. A bill of lading is issued in international trade with the purpose that it should be relied upon by those into whose hands it properly comes—consignees (buyers), bankers and endorsees.” (Cresswell J. […]
Evaluate the food retail industry considering the last 25 years.
1. Evaluate the food retail industry considering the last 25 years. Discuss key i) controversies and ii) the digitization of the consumption process. You should include relevant theories and examples to elaborate your discussion. 2. Discuss the above in terms of psychological and demographic variables in either facilitating/hindering consumers to deal with the transformation. In […]
